Mares Nautical Magazine Paper magazine.
I update the data of Mares, 2023, the current print run of Mares is 18,000.- copies per issue, going from mid-2020 to quarterly with an announcement or report, three months on the market, with this new strategy, we try to save costs for our clients and give them the best profitability with an average of 240 pages per issue.
The profile of Mares readers is very broad, with 65% motor users and 35% sailing users, aged between 20 and 75 years, with the vast majority of 60% between 35 and 60 years. At an economic level, they have a purchasing power between Medium/High and High. With boats between 6.50 meters and 30 meters, focusing on the range of 8 to 30 meters, which is the real Spanish market.
The most demanded items are boat tests and nautical tourist destinations.